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Colleagues as Consumers - taking a marketing mindset to create an impactful employee experience


Collaboration and strong partnerships between the Corporate Communications and HR function allows for people projects to achieve maximum benefit and impact.


This session will share examples of how and where the professions could collaborate and provide insight in to a successful collaboration project within Northumbrian Water that improved colleague wellbeing and connectivity during the pandemic.



Dr Elouise Leonard-Cross is an Occupational Psychologist, Co-Chair of CIPD North East of England and Head of People Strategy & Experience for Northumbrian Water Limited. A ‘curious collaborator’, Elouise thrives on asking and exploring the questions to help organisations be happy and healthy places to work, creating solutions to enable high performance. A Chartered Fellow of the CIPD, she is passionate about the role that People Professionals play in making organisations human and creating the conditions for innovation and growth.

Stephanie Wood leads Internal Communications for Northumbrian Water Limited. With a degree in Culture she creates powerful and meaningful connections to strengthen the relationship between company and colleagues.

Having worked across sectors Stephanie blends expertise gained working in Corporate Communications, Brand and Marketing to help companies leverage the potential of their people through tailored, effective communication. At a time when the lines have been blurred for many between work and home life, Stephanie is leading an innovative and inclusive transformation workstream to create digital accessibility, enhanced productivity and collaboration.

PEOPLE POWER is an event series dedicated to people:  to skills, training, HR, employment and workplace productivity.  


The 2021 conference is designed to help you focus on The People Agenda - to provide you and your team with the knowledge and skills that you need to ensure your workforce thrives, to improve performance, increase productivity and to help you compete effectively in the new world. 

The conference takes place 16 November at Hilton Newcastle Gateshead. Attend in person or online. 

Tickets start from £35+VAT.